Søren Meincke Persson is a seasoned data science and analytics professional with over 20 years of experience, focusing on transformative leadership within high-impact domains like Martech and analytics. He has worked with significant companies such as Nuuday, Telia, and Specsavers. His expertise lies in steering operational shifts to transformative approaches, integrating advanced analytics, machine learning, and AI technologies to drive organizational change and value creation. Recognized for his strategic mindset, Søren excels in team management and aligning data-driven initiatives with corporate goals, consistently delivering innovative solutions to enhance business processes and customer engagement, applying Generative AI solutions in customer operations.